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All success is local. We bring supply and demand together with pinpoint accuracy to maximise the efficiency of your business.

Location Planning

Planning the sites of branches, corporate headquarters or production sites requires a precise assessment of locations. Such decisions should not just draw on your existing knowledge, but also consider factors such as potential sales, likely customer base, frequency, the presence of competitors, market environment, accessibility and routes.

Analysing locations

Knowing where to go

Searching out new locations which present great opportunities or analysing and improving the performance of existing locations and branches – optimum location planning requires a solid information basis. That is why you need market information down to a house level of detail and the matching system to make this transparent.

Blanket data basis coverage down to house level

When planning locations, we investigate the demand criteria down to house level so that you can customise your range. All the parameters that are potentially relevant for you are considered (such as accessibility, frequency, consumer classification, residential typology, product-specific purchasing power, competitor sites, etc.).

Modern location planning with Nexiga

Modern location planning with Nexiga

We offer the right tool for you to select the best outlets. Your potential sales across the whole area are determined in meaningful figures. We can examine any number of addresses for your location planning. You will not only find exactly the right properties on this basis, but also objectively control existing locations; in other words – we deliver the key figures to enable you to assess potential and existing properties.

Any Questions?

Contact us:
Ludger Hertig
T +49 (0)228 8496-202

> E-Mail > Xing

Kontakt  Ludger Hertig
Top sites for high-performance outlets LOCAL® Data > more
Successful location planning LOCAL® Marktanalyst > more
Location analyses in teamwork LOCAL® Competence > more

Tailoring the POS in branches

Branch planning, if well thought out and reviewed in advance, enables you to tailor the place, position, range, number and the abilities of your personnel precisely to the regional demand.

Purchasing power, social classes, neighbourhood influences, milieus

Up-to-date geodata and multi-faceted, regional market data provide pointers to consumer behaviour and purchasing habits at a location and its surroundings. Data and geosystems help you to determine the key market figures relevant to your business and thus make it easier for you and your team to address customers in a targeted manner at the POS (Point of Sale).

Any Questions?

Contact us:
Ludger Hertig
T +49 (0)228 8496-202

> E-Mail > Xing

Kontakt  Ludger Hertig
Assess places, positions and purchasing habits LOCAL® Data > more
The best places for all-round customer service LOCAL® Systems > more
Bond customers with LOCAL® Competence > more
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